Assignment: Social Scientific Observations
Assignment: Social Scientific Observations
Assignment: Social Scientific Observations
Assignment: Social Scientific Observations
Overview Your second longer-term assignment in this course is to complete an observation journal, where you will use the previous information collected in your comparison template to apply social scientific observations to help you to develop a question about the ads that a social scientist might ask. The work you do on this observation journal will directly support your work on your third course project, the final reflection, which is due later in the course. This observation journal assignment will assess the following course outcome, which you focused on throughout this theme:
Develop questions about fundamental aspects of human behavior that inform personal assumptions, beliefs and values using evidence from the social sciences
Prompt Your second course project is an observation journal. You have already gathered your advertisements and completed your comparison template to determine the social science approaches that are relevant to your ads. For this assignment you will use that information to write an observation journal that will ask you to draw conclusions from the ads and, eventually, devise a social science question that you might like to investigate. The critical elements of this assessment will be evaluated in your observation journal. Specifically, the following critical elements must be addressed and will be graded using the rubric at the end of this document:
I. Explain why you chose these advertisements for social scientific and personal study. For instance, what aspects of them intrigued you and made you curious?
II. Explain the assumptions and observations about human interactions and behaviors you made about the advertisements. These are some questions you might want to consider in your explanation:
a. Who do you believe the audiences for the ads might be? b. What messages do you think the ads are sending? c. What do you think the nature of the relationship is between or among the people in the ads? d. What relationship(s) do you see between or among the people and the product or service being advertised? e. How effective are the ads in influencing your own consumer decisions?
III. Identify topics in this course that are relevant to the human behaviors in your advertisements and explain how they are relevant. This is your social science evidence for your observations. For instance, what ideas and people have you studied so far that apply to your observations?
IV. Taking all of your observations and objective conclusions about human behavior in your advertisements into account, assume the role of a social scientist. What question would you ask about the advertisements that you, as a social scientist, could seek to answer? What observations and objective conclusions lead you to this question?
Supporting Work and Resources The observation journal is due in learning block 4-3. Throughout this theme, there are three opportunities to work directly on different elements of the observation journal.
1. In learning block 2-4, you submitted your comparison template. You will use this to create your observation journal. 2. In learning block 4-2, you participated in a discussion using the ads you chose in support of your summative work. You can use your answers from this
discussion when completing your observation journal. 3. In learning block 4-3, you will work to finalize your observation journal and submit it to your instructor for grading. This learning block also includes an
Observation Journal Checklist that you can use to ensure you have met all the requirements of this project. You can also review the Observation Journal Exemplar for guidance in how to complete this assignment. Your instructor is available to provide guidance and answer any questions you may have as you work to finalize your observation journal.
Rubric Guidelines for Submission: This submission will contain your completed observation journal in Blackboard. Submit your observation journal as a Microsoft Word document. Instructor Feedback: This activity uses an integrated rubric in Blackboard. Students can view instructor feedback in the Grade Center. For more information, review these instructions.
Critical Elements Exemplary (100%) Proficient (85%) Needs Improvement (55%) Not Evident (0%) Value
Chose
Meets “Proficient” criteria and details demonstrate insight into the connection between the social scientific and the personal
Explains why advertisements were chosen for social scientific and personal study
Explains why advertisements were chosen, but social scientific and personal connections are overly generalized
Does not explain why advertisements were chosen
You must proofread your paper. But do not strictly rely on your computer’s spell-checker and grammar-checker; failure to do so indicates a lack of effort on your part and you can expect your grade to suffer accordingly. Papers with numerous misspelled words and grammatical mistakes will be penalized. Read over your paper – in silence and then aloud – before handing it in and make corrections as necessary. Often it is advantageous to have a friend proofread your paper for obvious errors. Handwritten corrections are preferable to uncorrected mistakes.
Use a standard 10 to 12 point (10 to 12 characters per inch) typeface. Smaller or compressed type and papers with small margins or single-spacing are hard to read. It is better to let your essay run over the recommended number of pages than to try to compress it into fewer pages.
Likewise, large type, large margins, large indentations, triple-spacing, increased leading (space between lines), increased kerning (space between letters), and any other such attempts at “padding” to increase the length of a paper are unacceptable, wasteful of trees, and will not fool your professor.
- The paper must be neatly formatted, double-spaced with a one-inch margin on the top, bottom, and sides of each page. When submitting hard copy, be sure to use white paper and print out using dark ink. If it is hard to read your essay, it will also be hard to follow your argument.ADDITIONAL INSTRUCTIONS FOR THE CLASS
Discussion Questions (DQ)
- Initial responses to the DQ should address all components of the questions asked, include a minimum of one scholarly source, and be at least 250 words.
- Successful responses are substantive (i.e., add something new to the discussion, engage others in the discussion, well-developed idea) and include at least one scholarly source.
- One or two sentence responses, simple statements of agreement or “good post,” and responses that are off-topic will not count as substantive. Substantive responses should be at least 150 words.
- I encourage you to incorporate the readings from the week (as applicable) into your responses.
Weekly Participation
- Your initial responses to the mandatory DQ do not count toward participation and are graded separately.
- In addition to the DQ responses, you must post at least one reply to peers (or me) on three separate days, for a total of three replies.
- Participation posts do not require a scholarly source/citation (unless you cite someone else’s work).
- Part of your weekly participation includes viewing the weekly announcement and attesting to watching it in the comments. These announcements are made to ensure you understand everything that is due during the week.
APA Format and Writing Quality
- Familiarize yourself with APA format and practice using it correctly. It is used for most writing assignments for your degree. Visit the Writing Center in the Student Success Center, under the Resources tab in LoudCloud for APA paper templates, citation examples, tips, etc. Points will be deducted for poor use of APA format or absence of APA format (if required).
- Cite all sources of information! When in doubt, cite the source. Paraphrasing also requires a citation.
- I highly recommend using the APA Publication Manual, 6th edition.
Use of Direct Quotes
- I discourage overutilization of direct quotes in DQs and assignments at the Masters’ level and deduct points accordingly.
- As Masters’ level students, it is important that you be able to critically analyze and interpret information from journal articles and other resources. Simply restating someone else’s words does not demonstrate an understanding of the content or critical analysis of the content.
- It is best to paraphrase content and cite your source.
LopesWrite Policy
- For assignments that need to be submitted to LopesWrite, please be sure you have received your report and Similarity Index (SI) percentage BEFORE you do a “final submit” to me.
- Once you have received your report, please review it. This report will show you grammatical, punctuation, and spelling errors that can easily be fixed. Take the extra few minutes to review instead of getting counted off for these mistakes.
- Review your similarities. Did you forget to cite something? Did you not paraphrase well enough? Is your paper made up of someone else’s thoughts more than your own?
- Visit the Writing Center in the Student Success Center, under the Resources tab in LoudCloud for tips on improving your paper and SI score.
Late Policy
- The university’s policy on late assignments is 10% penalty PER DAY LATE. This also applies to late DQ replies.
- Please communicate with me if you anticipate having to submit an assignment late. I am happy to be flexible, with advance notice. We may be able to work out an extension based on extenuating circumstances.
- If you do not communicate with me before submitting an assignment late, the GCU late policy will be in effect.
- I do not accept assignments that are two or more weeks late unless we have worked out an extension.
- As per policy, no assignments are accepted after the last day of class. Any assignment submitted after midnight on the last day of class will not be accepted for grading.
Communication
- Communication is so very important. There are multiple ways to communicate with me:
- Questions to Instructor Forum: This is a great place to ask course content or assignment questions. If you have a question, there is a good chance one of your peers does as well. This is a public forum for the class.
- Individual Forum: This is a private forum to ask me questions or send me messages. This will be checked at least once every 24 hours.
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